The Biggest Red Bug in the Philippines, And its Wearing a Blazer
Released on: September 22, 2008, 9:26 am
Press Release Author: Christine Layug
Industry: Small Business
Press Release Summary: One of the biggest and the most popular fast food chain today in the Philippines is the Jollibee Food Corporation. It has been around the block since the 1970s and still serving some of its popular dishes such as the “Yumburger”, “Champ”, and their famous “Chickenjoy”.
Press Release Body: When it comes to servings some of the most delectable and sought-after collections of fast-food menu in the Philippines, the Jollibee Food Corporation always comes out on top. As long as we have remembered, the Jollibee Food Corporation has been there. From the first time we first enjoyed their yummiest Yumburger to the last time we enjoyed the crunchiest texture of their Chickenjoy, the Jollibee Food Corporation has always been there, in or out of the country. Today, the href=http://www.expressregalo.com/category.aspx?scid=67&cid=14>Jollibee Food Corporation is now the most popular and the biggest fast food chain in the Philippines. Jollibee Food Corporation is currently the biggest fast-food chain in the country; it also has locations in the United States, Saudi Arabia, Hong Kong, Vietnam, Indonesia, Dubai and Brunei. As of December 2007, Jollibee Food Corporation has become one of the biggest fast-food chains in the world with 1,655 stores worldwide (although it's own web site, claims only 600) and total sales of more than US$1 billion. As of March, 2008, Jollibee Food Corporation has 1,464 stores in the Philippines namely, Jollibee having 627 branches , Chowking having 377 branches, Greenwich Pizza having 236 branching, Red Ribbon Bakeshop having 194 branches, Délifrance having 28 brances and Tio Pepe having 2 branches. It also had 191 stores overseas. But the Jollibee Food Corporation didn’t start-off like that in the beginning. It all started as an ordinary ice cream parlor serving ordinary ice creams for their customers. This was what Jollibee started until Manuel C. Lumba came into the picture. It was he who instructed Tony Tan Caktiong of converting their business to selling hamburgers instead of ice creams; this is after his studies that there are so much potential that can be found in hamburgers. Lumba next re-formed the name Jolibe to Jolly Bee and made the two words form a single name Jollibee, but changed the "y" to an "i". The Jollibee mascot was conceptualized by Lumba inspired by local and foreign children's books. Lumba next created the product name "Yumburger" as well as the name "Chickenjoy". This was the start of what is now the biggest fast food chain not only in the Philippines, but all over the world, the href=http://www.expressregalo.com/category.aspx?scid=67&cid=14>Jollibee Food Corporation. Find a way to send Jollibee Food Corporation food products to your loved ones back home with Express Regalo. For more information Express Regalo, then visit their site at www.expressregalo.com for more details.
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